Eskenazi Health

In 2023, Eskenazi Health received a grant from the Health Resources and Services Administration to raise awareness of, and vaccinations against, the still-present health threat posed by COVID-19 (and flu, at certain times of year). though this awareness campaign I was lead production designer in this campaign, It
was my role to create all print, digital, social, and
out-of-home layouts along with motion graphics.

Commissioning distinctive illustrations that reflected our audiences’ demographics, we showed people of all ages getting the protection they needed to live untroubled lives. Our materials appeared in virtually every medium available—from broadcast TV, to radio, to outdoor boards, to print and digital ads, to social media content, to direct mail pieces, to online videos, to pop-up banners, to digital kiosks in shopping malls. At every step, we drove people toward a designated landing page that helped them find the locations and hours of the Eskenazi Health Centers nearest them.

Addies 2024 Integrated Advertising Campaigns - Local , Gold winner